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A Solid Footing for Holiday Retail

Published on27 NOV 2017

The start of the 2017 holiday shopping season brought some relief for brick-and-mortar retailers and continued good cheer for e-commerce, according to Goldman Sachs Research head retail analyst Matt Fassler, who attributes the improved tone to a healthy economy, cooperative weather and a more rational approach to Black Friday promotions. While traditional retailers are coming off their best quarter of single-store sales growth since 2014, Fassler expects sales gains to moderate in the last month of the year as online continues to gain share. 

Business has been good and improving for retailers through the year…This, we think, reflects a solid economy, good income growth, good wage growth, building consumer net worth.

- Matt Fassler

Matt Fassler
Business Unit Leader, US Consumer/Retail Research, Goldman Sachs Research